Is…

The Flyer.

Most of the time I’ll get funny looks or comments about using flyers to market my business. Usually will hear…”They don’t work - who would read them.”

However today I booked another window cleaning job off the flyer.

What I really like about a flyer is once you find one that works, it keeps chugging along. Producing steady results week after week, month after month. No worry, no fuss.

The flyer is also very versatile. Pass them out to homes, leave them on store counters, post them on bulletin boards, stick a stamp on them and mail ‘em. The list can go on, and on.

The best part is they are cheap to create, and produce. All you need is a computer, word-processing software, and a printer. If a flyer is not working, you can make quick fixes. Your marketing become flexible adjusting to your customers response.

I’ll get off my soap box now.

Going to get another 500 flyers out tomorrow.